Strategy Development is the foundation needed to transform mediocre into magnificent. If no one knows where they going they cannot possibly know what they must do to get there, and if no one knows what they must do, then everyone is going to do whatever is the easiest for them.
Strategy development is not simply coining a new slickly worded mission statement, creating a fancy new logo, or adopting a new faddy tag line, it is much deeper than that. Strategy development identifies and unites the culture, direction, values, and habits of a company with the culture, directions, values, and habits of its market and customer base. McDae can assist you in transforming your current strategy or developing a completely new strategy with proven tools and techniques.
A well designed business strategy influences and impacts:
- The recruiting, hiring, training, performance evaluation, and promotion processes
- The internal and external communication practices
- The marketing and advertising activities
- The Organizational Chart and management structure
- The metrics and data that is studied for resource allocation
- Employee motivation and empowerment
If you would like a strategic analysis of your company, or are in need of a new/revised business strategy contact McDae today to talk with a Business Coach.